5 minutes with the ‘King of Networking’

Who better to ask than the founder of the IRF himself, Mr. Benoît Samson – or as we like to call him… the ‘King of Networking’

25 years in the hospitality industry from General Manager of 5-star hotel properties to current Chief Brand Officer of Swiss Education Group, Benoît Samson is a true expert in the art of networking. So what are his secrets to building long lasting relationships? Find out below!

1. Keep in touch: Use different opportunities to reach out including the celebration of birthdays, wish people a happy new year and even discuss personal details that you noted from previous conversations.
    
2. Don’t simply use email (or social media!) as a way to communicate – Call people! It builds trust.
    
3. First impressions count! You never have a second chance to make a first impression.
    
4. “Be yourself; everyone else is already taken.”― Oscar Wilde. Don’t forget that you are truly unique, and it’s important to find ways to demonstrate this.
    
5. Show your passion: You will be remembered for it!
    
6. You are on stage every day in the hospitality business: This business brings opportunities to meet someone new all the time so make sure you are smiling, happy and genuine.